Unit 1: Overview of Electronic Commerce
1.1 E-commerce concept
1.2 Types of E-commerce
1.3 Growth of E-commerce
1.4 Recent trends in E-commerce
1.5 Advantages and Disadvantages of E-commerce
Unit 2: E-Commerce Market
2.1 E-commerce business models and Classification of business webs
2.2 B2C and B2B business models
2.3 Online Consumer Behavior
2.4 Online Marketing Tools
2.5 E-commerce in India
Unit 3: E-commerce Technology
3.1 Key Technology Concepts
3.2 Enablers of E-commerce
3.3 Digital signature
3.4 Components of distribution system
3.5 Collaborative Commerce
Unit 4: Electronic payment systems and E-CRM
4.1 E-commerce security environment
4.2 Security threat in e-commerce environment
4.3 Encryption
4.4 Credit cards and E-wallets
4.5 E-CRM
Assessment Type | Weightage |
Continuous Assessment | 30% |
Final Exam | 70% |
Certificate Eligibility:
To successfully complete the course and obtain a certificate, participants must achieve a minimum score of 40%, which includes both assessment and the final examination.
Upon completion, the earned credits will be transferred to the Academic bank of credit
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